Pemanfaatan Marketplace dalam Upaya Peningkatan Jangkauan Pasar Bagi UMKM
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Abstract
Abstract
The use of the marketplace by Micro, Small, and Medium Enterprises (SMEs) is very necessary. With the SMEs marketplace, they can further increase their market reach, which is to all regions outside Sleman. The hope is that with the spread of information to the wider community, these SMEs products will become interested, and in the end, they are willing to buy these SMEs products. In the long term, the use of this marketplace is very good, because it really helps SMEs. The more active they are in this marketplace activity, the greater the opportunity to earn income. To realize this plan, training on the use of the marketplace is needed. The purpose of this training is to equip participants to gain broad insight and have technical skills in recognizing and running the marketplace for the smooth running of their business. The training on the use of the marketplace was attended by 20 participants who are members of the Sleman Craftsmen Association Multipurpose Cooperative, which is located at Gang Damar No. 15 Janti Caturtunggal, Depok Sleman. This service activity is carried out by providing counseling through lectures and training on the use of the marketplace. Keywords: marketplace, market, SMEs
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References
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